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Where your career in public relations takes you is based on individual drive, determination and diligence. The Accredited in Public Relations (APR) designation proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today’s business arena.

Established in 1964, the Accreditation Program is the profession’s only national post-graduate certification program. It measures a public relations practitioner’s fundamental knowledge of communications theory and its application; establishes advanced capabilities in research, strategic planning, implementation and evaluation; and demonstrates a commitment to professional excellence and ethical conduct. The skills acquired through the process are applicable to any industry or practice area.

If you are interested in knowing more about accreditation in public relations, contact David N. Compton, APR, your Idaho Chapter Accreditation Chair at (208) 939-3457 or get more information on the PRSA Accreditation page .