Accelerate Your Career in Public Relations
Free Webinar, Thursday, April 28
Redsky Public Relations, 404 8th Street, Suite 400, Boise 83702
1-2 p.m. MDT
Seating will be limited.  RSVP today to rsvp@prsaidaho.org

Steps You Can Take Now to Prepare for Your Future

Hear from communications strategist Jenny Schade, who will discuss how to grow your career in the midst of a dismal economy. As a former therapist, Schade interviewed more than 1,000 employees while guiding organizations through turbulent change. From her interviews, she recognized an interesting phenomenon — many employees are not only surviving the chaos, but thriving. She began referring to this group as “The Invincibles” for their efforts to bulletproof their careers against the extreme changes experienced today in organizations worldwide.

Schade will share the core qualities of hardy achievers she recognized across various industries and change situations. She will then lead a discussion with a panel of Accredited professionals who will discuss how becoming Accredited in Public Relations (APR) helped them become accomplished public relations practitioners. The panel will discuss what they, as employers, now look for in their hiring processes and how being Accredited can help job searchers land that special job.

INSTRUCTOR AND MODERATOR

Jenny Schade combines her background in communications and counseling psychology to help organizations answer that critical question, “How do your customers and employees feel about your products and services?” Prior to starting JRS Consulting more than 15 years ago, Jenny earned a master’s degree in counseling psychology from Northwestern University, had a career counseling private practice and was director of recruitment for two years at Golin/Harris International in Chicago.
PANEL

Robert Hastings, APR+M, is senior vice president of communications at Bell Helicopter. He previously has held senior communications roles with BAE Systems. From 2008–2009, he served as assistant secretary of defense for Public Affairs. As the senior public affairs official and spokesman for the U.S. Department of Defense, he advised on worldwide strategic communication, public information, internal information and community relations, leading a worldwide public affairs community of approximately 3,800 military and civilian personnel. Hastings also was a driving force in the development of the Department’s Strategic Communications concept of operations.  He is the recipient of the PRSA 2010 Lloyd B. Dennis Distinguished Leadership Award, the PRSA Silver Anvil Award of Excellence and the International Association for Business Communicators (IABC) Gold Quill Award for Excellence in Communications Management.

Mary Henige, APR is director of social media and digital communications for General Motors. She has held numerous leadership positions during her career in areas like social media, corporate communications, strategic communications, issues management, marketing communications and media relations. Henige was the 2003 president of the PRSA Detroit Chapter, and co-chair of the PRSA 2008 International Conference.